Hi I'm Shai a UX designer living in Tel Aviv with a true passion for design! For a short time I was fortunate enough to have an incredible mentor! He was the creative director of the Royal Family. David helped me by providing me with invaluable tools to start my graphic design and advertising business. knowledge of visual arts and design tools really helped take my work to a whole other level. I had a great interest in how design affects the user and a great feeling of accomplishment every time I solved a design problem. I discovered how much I love to solve problems, help others and make user experience enjoyable.